
Monday it was announced that the last major hurdle in the negotiations for a Manny Pacquiao/Ricky Hatton May 2 mega-bout has been cleared, as Hatton’s team agreed to hold the fight in Las Vegas rather than in its preferred location of London.
So now that everyone is on board with the major logistics and money questions, all that’s left to do is dot the t’s and cross the i’s and gear up HBO’s 24/7 machine, right?
Not so fast. The Bobfather, Pacquiao’s promoter Bob Arum, is making some noise in the press that HBO is far from a lock to broadcast this fight, because he is free to negotiate with Showtime and he fully intends to explore that option. In this Los Angeles Times piece, Arum is quoted as saying, “In order for boxing to prosper, it has to be on free network TV. CBS, because of its relationship with Showtime, is best positioned to be the network that does this. [CBS President] Les Moonves is a huge fight fan."
Now, obviously, Pacquiao/Hatton won’t be on free network TV, or even regular Showtime. Without question, it’s going to be a pay-per-view event, whether it’s on HBO or Showtime or Nickelodeon for that matter. What Arum is talking about is a matter of promotion and who will air the now essential 24/7-like hype series leading up to the fight. His thinking is that because Showtime’s parent company is CBS, that network likely would get involved in promoting a Pacquiao/Hatton PPV and even potentially air an episode or two of a 24/7-like show devoted to the fight.
For a boxing fan, this concept is a double-sided coin. On one hand, you can’t argue against HBO’s chops when it comes to staging big fights. From the production quality of 24/7 to the broadcast team, time and again they put out the highest quality boxing programming bar none, and you want to see an event of the magnitude of Pacquiao/Hatton fall into their very capable hands.
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